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~person:"Monroe, Kent B."
~subject:"Pharmaceuticals"
~subject:"United States"
~type_genre:"Book section"
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Search: subject_exact:"Höchstpreisfestsetzung"
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Does marketing need reform? : fresh perspectives on the future
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ECONIS (ZBW)
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The price is unfair! Reforming pricing management
Monroe, Kent B.
;
Xia, Lan
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 158-165)
.
2006
Persistent link: https://www.econbiz.de/10003430299
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