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~person:"Murphy, Jamie"
~subject:"Social Web"
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Social Web
Internet marketing
11
Online-Marketing
11
Social web
6
Learning method
4
Lernmethode
4
Advertising effects
3
Betriebswirtschaftsstudium
3
Graduate business education
3
Search engine
3
Suchmaschine
3
Website
3
Werbewirkung
3
Business and economics education
2
Consumer behaviour
2
Experiment
2
Hotel industry
2
Hotellerie
2
Konsumentenverhalten
2
Marketing
2
Mobile Marketing
2
Mobile marketing
2
Tourism marketing
2
Tourismusmarketing
2
Wirtschaftspädagogik
2
#Malaysianfood
1
Arab countries
1
Arabische Staaten
1
Arbeitsgruppe
1
Australia
1
Australien
1
Befragung
1
Beziehungsmarketing
1
Brand management
1
Celebrity chefs
1
Celebrity endorsement
1
Celebrity-Werbung
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Curriculum
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6
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Murphy, Jamie
Kuchler, Theresa
35
Stroebel, Johannes
35
Dwivedi, Yogesh Kumar
30
Bailey, Michael
29
Qiu, Liangfei
29
Füller, Johann
28
Whinston, Andrew B.
28
Hajli, Nick
26
Law, Chun Hung Roberts
23
Saxton, Gregory D.
23
Stephen, Andrew T.
23
Tan, Yong
23
Loureiro, Sandra Maria Correia
22
Ozuem, Wilson
22
Martínez-López, Francisco J.
21
Petrova, Maria
20
Sabatini, Fabio
20
Filieri, Raffaele
19
Harrigan, Paul
19
Pitt, Leyland F.
19
Rita, Paulo
19
Allcott, Hunt
18
Flavián Blanco, Carlos
18
Kreutzer, Ralf T.
18
Kummer, Michael E.
18
Leimeister, Jan Marco
18
Agnihotri, Raj
17
Enikolopov, Ruben
17
Gu, Bin
17
Krcmar, Helmut
17
Ruyter, Ko de
17
Vrontis, Demetris
17
Walsh, Gianfranco
17
Wirtz, Bernd W.
17
Hinz, Oliver
16
Laurell, Christofer
16
Xie, Tian
16
Asongu, Simplice
15
Bigné Alcañiz, J. Enrique
15
Haenlein, Michael
15
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Journal of travel and tourism marketing
2
Asia Pacific journal of marketing and logistics
1
International journal of hospitality management
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality marketing & management
1
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ECONIS (ZBW)
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1
Celebrity chef adoption and implementation of
social
media
, particularly pinterest : a diffusion of innovations approach
Clarke, Theresa B.
;
Murphy, Jamie
;
Adler, Jami
- In:
International journal of hospitality management
57
(
2016
),
pp. 84-92
Persistent link: https://www.econbiz.de/10011581274
Saved in:
2
Communitas and civitas : an idiographic model of consumer collectives
Collins, Nathalie
;
Murphy, Jamie
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
3
,
pp. 279-294
Persistent link: https://www.econbiz.de/10010408200
Saved in:
3
Audience response to travel photos and Arab destination image
Syed-Ahmad, Sharifah Fatimah
;
Ghazali Musa
;
Klobas, Jane E.
- In:
Journal of travel and tourism marketing
30
(
2013
)
1/2
,
pp. 161-164
Persistent link: https://www.econbiz.de/10009744616
Saved in:
4
LMS teaching versus community learning : a call for the latter
Murphy, Jamie
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
5
,
pp. 826-841
Persistent link: https://www.econbiz.de/10009686047
Saved in:
5
Helpful reviewers in TripAdvisor, an online travel community
Lee, Hee Andy
;
Law, Rob
;
Murphy, Jamie
- In:
Journal of travel and tourism marketing
28
(
2011
)
7/8
,
pp. 675-688
Persistent link: https://www.econbiz.de/10009411378
Saved in:
6
Social networking as a marketing tool : the case of a small Australian company
Syed-Ahmad, Sharifah Fatimah
;
Murphy, Jamie
- In:
Journal of hospitality marketing & management
19
(
2010
)
7
,
pp. 700-716
Persistent link: https://www.econbiz.de/10008701703
Saved in:
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