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~person:"Pauwels, Koen"
~person:"Phau, Ian"
~person:"Stafford, Marla Royne"
~subject:"Gesundheit"
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Gesundheit
Advertising effects
54
Werbewirkung
54
Consumer behaviour
30
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Advertising
25
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23
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10
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Pauwels, Koen
Phau, Ian
Stafford, Marla Royne
Castonguay, Jessica
3
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2
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2
KC, Diwas Singh
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Kaiser, Harry M.
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International journal of advertising : the review of marketing communications
2
Journal of advertising : official publication of the American Academy of Advertising
2
International journal of pharmaceutical and healthcare marketing : IJPHM
1
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ECONIS (ZBW)
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1
The power of advertising in society : does advertising help or hinder consumer well-being? : editorial
Stafford, Marla Royne
;
Pounders, Kathrynn
- In:
International journal of advertising : the review of …
40
(
2021
)
4
,
pp. 487-490
Persistent link: https://www.econbiz.de/10012586674
Saved in:
2
The dance between darkness and light : a systematic review of advertising's role in consumer well-being : 1980-2020
Gilbert, Jonathan Ross
;
Stafford, Marla Royne
;
Sheinin, …
- In:
International journal of advertising : the review of …
40
(
2021
)
4
,
pp. 491-528
Persistent link: https://www.econbiz.de/10012586676
Saved in:
3
Health consciousness or familiarity with supplement advertising : what drives attitudes toward dietary supplements?
Willis, Erin
;
Stafford, Marla Royne
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
2
,
pp. 130-147
Persistent link: https://www.econbiz.de/10011591719
Saved in:
4
Reaching consumers through effective health messages : a public health imperative
Stafford, Marla Royne
;
Levy, Marian
- In:
Journal of advertising : official publication of the …
44
(
2015
)
2
,
pp. 85-87
Persistent link: https://www.econbiz.de/10011292332
Saved in:
5
Special issue: Effective health messages in advertising
Stafford, Marla Royne
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011292335
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