//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Phau, Ian"
~type:"journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Product"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Brand extension
1
Brand image
1
Brand loyalty
1
Diffusion brand
1
Product involvement
1
Status consumption
1
Type of publication
All
Journal
Article
37
Book / Working Paper
6
Language
All
Undetermined
1
Author
All
Phau, Ian
Fichtel, Lorenz
4
Martiny, Benno
2
Cheong, Edith
1
Frieden, Pierre
1
Heinsius, Wilhelm
1
Kroll, Renate
1
Lorenz, Otto
1
Pagliaini, Arrigo Plinio
1
Pagliaini, Attilio
1
Petrik, Géza
1
Turner, Mary C.
1
Wehmer, Silke
1
Willer, Helga
1
Yussefi, Minou
1
more ...
less ...
Source
All
BASE
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
How young adult consumers evaluate diffusion brands: effects of brand loyalty and status consumption
School of Marketing
university. The findings revealed that sub-brands and nested brands with different country of origins have similar
product
…
Persistent link: https://www.econbiz.de/10009434813
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->