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~person:"Pick, Doreén"
~subject:"Dienstleistungsmarketing"
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Dienstleistungsmarketing
Share Economy
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Sharing economy
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Consumer behaviour
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Customer Benefits
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Customer integration
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Economic sociology
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Pick, Doreén
Drees, Norbert
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Haase, Michaela
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Siegmund, Dan
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Tröger, Andreas
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Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
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ECONIS (ZBW)
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Value creation in sharing networks : towards a typology of sharing networks
Haase, Michaela
;
Pick, Doreén
- In:
Interaktive Wertschöpfung durch Dienstleistungen : …
,
(pp. 439-468)
.
2015
Persistent link: https://www.econbiz.de/10010531916
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