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~person:"Pinson, Christian"
~subject:"Consumer behaviour"
~subject:"Werbung"
~type_genre:"Biography"
~type_genre:"Graue Literatur"
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Consumer cognitive complexity and the dimensionality of multidimensional scaling comfigurations
Malhotra, Naresh K.
;
Pinson, Christian
;
Jain, Arun K.
-
1988
Persistent link: https://www.econbiz.de/10000762996
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