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~person:"Plew, Manuel"
~subject:"France"
~subject:"Germany"
~type_genre:"Case study"
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Spezielle Aspekte des Sportmanagements : zur Sportartikelindustrie, dem Controlling in Sportclubs und Angebotsaspekten in Sportvereinen
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Empirische Erfassung des Markenwissens von Handelsmarken der Sportartikelbranche aus der Konsumentenperspektive : exemplarisch durchgeführt an der INTERSPORT-Eigenmarke PRO TOUCH
Plew, Manuel
- In:
Spezielle Aspekte des Sportmanagements : zur …
,
(pp. 5-63)
.
2014
Persistent link: https://www.econbiz.de/10010382817
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