//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Ranjan, Kumar Rakesh"
~type_genre:"Article in book"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Hochschulschrift"
~type_genre:"Reprint"
~type_genre:"Übersichtsarbeit"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Service-dominant logic"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Betriebliche Wertschöpfung
4
Service-Dominant Logic
4
Service-dominant logic
4
Value creation
4
Customer integration
3
Kundenintegration
3
Marketing theory
3
Marketingtheorie
3
Customer value
2
Kundenwert
2
service-dominant logic
2
Armutsbekämpfung
1
Bibliometrics
1
Bibliometrie
1
Bottom of the pyramid (BoP)
1
Co-creation
1
Co-production
1
Cocreation
1
Developing countries
1
Emerging economies
1
Entwicklungsländer
1
Free
1
Gesundheitsversorgung
1
Gesundheitswesen
1
Health care
1
Health care system
1
Low income
1
Niedrigeinkommen
1
Poverty reduction
1
Preis
1
Preismanagement
1
Price
1
Price determination
1
Pricing
1
Pricing strategy
1
Product counterfeiting
1
Produktpiraterie
1
Quantitative measurement
1
Schwellenländer
1
Service-dominant
1
more ...
less ...
Online availability
All
Undetermined
4
Type of publication
All
Article
4
Type of publication (narrower categories)
All
Article in book
Aufsatz in Zeitschrift
Hochschulschrift
Reprint
Übersichtsarbeit
Article in journal
4
Language
All
English
4
Author
All
Ranjan, Kumar Rakesh
Vargo, Stephen L.
35
Lusch, Robert F.
27
Edvardsson, Bo
15
Akaka, Melissa Archpru
10
Polese, Francesco
8
Tronvoll, Bård
8
Hughes, Tim
7
Löbler, Helge
7
Ng, Irene
7
Frow, Pennie
6
Grönroos, Christian
6
Helkkula, Anu
6
Skålén, Per
6
Woratschek, Herbert
6
Barile, Sergio
5
Brodie, Roderick J.
5
Hilton, Toni
5
Mele, Cristina
5
Payne, Adrian
5
Ventura, Rafael
5
Wieland, Heiko
5
Barrutia, José M.
4
Dahl, Andrew J.
4
Gummerus, Johanna
4
Gummesson, Evert
4
Horbel, Chris
4
Jaakkola, Elina
4
Jacob, Frank
4
Kleinaltenkamp, Michael
4
Koskela-Huotari, Kaisa
4
Osborne, Stephen P.
4
Parida, Vinit
4
Peltier, James
4
Read, Stuart
4
Sarno, Debora
4
Saviano, Marialuisa
4
Verma, Rajeev
4
Aitken, Robert
3
Alexander Joseph Ibnu Wibowo
3
more ...
less ...
Published in...
All
AMS review : official publication of the Academy of Marketing Science
1
Journal of macromarketing
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of the Academy of Marketing Science
1
Source
All
ECONIS (ZBW)
4
Showing
1
-
4
of
4
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A goods-dominant-service-dominant perspective on counterfeiting
Rohit, Sudeep
;
Ranjan, Kumar Rakesh
- In:
Journal of macromarketing
42
(
2022
)
4
,
pp. 478-491
Persistent link: https://www.econbiz.de/10013475191
Saved in:
2
Thinking, feeling and coping by BoP healthcare consumers : policy-based intervention in an emerging market
Ranjan, Kumar Rakesh
;
Rohit, Sudeep
;
Dash, Rupanwita
; …
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
9/10
,
pp. 914-961
Persistent link: https://www.econbiz.de/10012607863
Saved in:
3
Pricing co-created value : an integrative framework and research agenda
Read, Stuart
;
Michel, Stefan
;
Schumann, Jan Hendrik
; …
- In:
AMS review : official publication of the Academy of …
9
(
2019
)
3
,
pp. 155-183
Persistent link: https://www.econbiz.de/10012162440
Saved in:
4
Value co-creation : concept and measurement
Ranjan, Kumar Rakesh
;
Read, Stuart
- In:
Journal of the Academy of Marketing Science
44
(
2016
)
3
,
pp. 290-315
Persistent link: https://www.econbiz.de/10011489053
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->