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~person:"Ravald, Annika"
~subject:"Deutschland"
~subject:"Value creation"
~type_genre:"Arbeitspapier"
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Marketing and the logic of service : valua facilitation, value creation and co-creation, and their marketing implications
Grönroos, Christian
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Ravald, Annika
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2009
Persistent link: https://www.econbiz.de/10003872346
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