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~person:"Reichardt, Tina"
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Consumer behaviour
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Mobile communications
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Reichardt, Tina
Büllingen, Franz
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Reihe: Management-Know-how / M : praxisnah und aktuell
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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Mehrwertorientierte Gestaltung von Mobile Ticketing
Bauer, Hans H.
;
Reichardt, Tina
;
Tränka, Eva
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2006
Persistent link: https://www.econbiz.de/10003287093
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Akzeptanz von Location Based Services
Bauer, Hans H.
;
Haber, Tobias E.
;
Reichardt, Tina
; …
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2006
Persistent link: https://www.econbiz.de/10003402944
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