//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Richardson, Paul"
~subject:"Internet marketing"
~type_genre:"Fallstudie"
~type_genre:"Lehrbuch"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"targeting"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
Online-Marketing
3
Internet-Auktion
2
Online auction
2
Sales promotion
2
Signalling
2
Verkaufsförderung
2
eBay Inc.
2
E-commerce
1
Electronic Commerce
1
Internet
1
Online retailing
1
Online-Handel
1
more ...
less ...
Type of publication
All
Article
2
Book / Working Paper
1
Type of publication (narrower categories)
All
Fallstudie
Lehrbuch
Article in journal
2
Aufsatz in Zeitschrift
2
Case study
2
Language
All
English
3
Author
All
Richardson, Paul
Kreutzer, Ralf T.
9
Chaffey, Dave
8
Kollmann, Tobias
8
Smith, Paul R.
6
Charlesworth, Alan
5
Olbrich, Rainer
5
Wirtz, Bernd W.
5
Frost, Raymond
4
Holsing, Christian
4
Ryan, Damian
4
Strauss, Judy
4
Tuten, Tracy L.
4
Blind, Julia
3
Ceyp, Michael H.
3
Deiss, Ryan
3
Ellis-Chadwick, Fiona
3
Henneberry, Russ
3
Schultz, Carsten D.
3
Zook, Ze
3
Alby, Tom
2
Altstiel, Tom
2
Asencio, Hugo
2
Bandyopadhyay, Subir
2
Banfield, Gabi
2
Berg Grell, Kevin
2
Bertini, Marco
2
Birnbaum, Daniel
2
Bischopinck, Yvonne von
2
Ceyp, Michael
2
Doiron, Daniel John
2
Fox, Alexa K.
2
Funk, Burkhardt
2
Gatautis, Rimantas
2
Gbadamosi, Ayantunji
2
Grow, Jean
2
Heinemann, Gerrit
2
Ladwig, Wibke
2
Lee, John
2
Marom, Dan
2
more ...
less ...
Published in...
All
Journal of promotion management : JPM
2
The McGraw-Hill/Irwin series in marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does it pay to promote on eBay?
Melnik, Mikhail I.
;
Richardson, Paul
;
Tompkins, Dan
- In:
Journal of promotion management : JPM
17
(
2011
)
4
,
pp. 438-456
Persistent link: https://www.econbiz.de/10009422501
Saved in:
2
How seller and product characteristics impact promotion on eBay
Melnik, Mikhail I.
;
Richardson, Paul
;
Tompkins, Dan
- In:
Journal of promotion management : JPM
17
(
2011
)
4
,
pp. 426-437
Persistent link: https://www.econbiz.de/10009422504
Saved in:
3
Internet marketing : readings and online resources
Richardson, Paul
-
2001
Persistent link: https://www.econbiz.de/10001486453
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->