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~person:"Romani, Simona"
~subject:"Consumer behaviour"
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Search: subject_exact:"Product piracy"
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Consumer behaviour
Luxury goods
3
Luxusgüter
3
Product counterfeiting
3
Produktpiraterie
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Romani, Simona
Stöttinger, Barbara
9
Phau, Ian
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Chaudhry, Peggy E.
7
Bian, Xuemei
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Chan, Ricky Y. K.
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Penz, Elfriede
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Sharma, Piyush
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Gistri, Giacomo
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Grappi, Silvia
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Marketing letters : a journal of research in marketing
1
The journal of brand management : an international journal
1
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ECONIS (ZBW)
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When counterfeits raise the appeal of luxury brands
Romani, Simona
;
Gistri, Giacomo
;
Pace, Stefano
- In:
Marketing letters : a journal of research in marketing
23
(
2012
)
3
,
pp. 807-824
Persistent link: https://www.econbiz.de/10009579965
Saved in:
2
Consumption practices of counterfeit luxury goods in the Italian context
Gistri, Giacomo
;
Romani, Simona
;
Pace, Stefano
; …
- In:
The journal of brand management : an international journal
16
(
2008/09
)
5/6
,
pp. 364-374
Persistent link: https://www.econbiz.de/10003847281
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