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~person:"Roschk, Holger"
~subject:"Beziehungsmarketing"
~type_genre:"Aufsatz in Zeitschrift"
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Beziehungsmarketing
Beschwerdemanagement
7
Complaint management
7
Customer satisfaction
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5
Relationship marketing
5
Consumer behaviour
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Aufsatz in Zeitschrift
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Roschk, Holger
Mattila, Anna S.
12
Grégoire, Yany
9
Van Vaerenbergh, Yves
7
Cai, Ruiying
6
Balaji, M. S.
5
Baker, Melissa A.
4
Ding Hooi Ting
4
Evanschitzky, Heiner
4
Gelbrich, Katja
4
Jang, Soocheong
4
Ro, Heejung
4
Santos, Cristiane Pizzutti dos
4
Shin, Hyunju
4
Vázquez Casielles, Rodolfo
4
Abbasi, Amir Zaib
3
Armstrong, Christine
3
Basso, Kenny
3
Beatty, Sharon E.
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Blut, Markus
3
Brady, Michael K.
3
Brock, Christian
3
Béal, Mathieu
3
Chen, Jing
3
Choi, Beom Joon
3
Cusin, Julien
3
Flacandji, Michaël
3
Harun, Ahasan
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Hogreve, Jens
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Huey Chern Boo
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Ishak Ismail
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Joireman, Jeff
3
Kim, Kawon Kathy
3
Kim, Taegoo
3
Larivière, Bart
3
Lee, Gyehee
3
Pacheco, Natália Araújo
3
Poh Theng Loo
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Rui, Huaxia
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Sabadie, William
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Marketing letters : a journal of research in marketing
2
International marketing review
1
Journal of service research : JSR
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
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1
Bad intentions : customers' negative reactions to intentional failures and mitigating conditions
Nazifi, Amin
;
Roschk, Holger
;
Ordenes, Francisco Villarroel
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
8
,
pp. 1808-1827
Persistent link: https://www.econbiz.de/10013391013
Saved in:
2
Consumer-to-consumer conflicts and brand moderation strategies during COVID-19 service failures : a framework for international marketers
Dineva, Denitsa
;
Breitsohl, Jan
;
Roschk, Holger
; …
- In:
International marketing review
40
(
2023
)
5
,
pp. 1112-1133
Persistent link: https://www.econbiz.de/10014470109
Saved in:
3
The nature of an apology : an experimental study on how to apologize after a service failure
Roschk, Holger
;
Kaiser, Susanne
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
3
,
pp. 293-309
Persistent link: https://www.econbiz.de/10009786892
Saved in:
4
A meta-analysis of organizational complaint handling and customer responses
Gelbrich, Katja
;
Roschk, Holger
- In:
Journal of service research : JSR
14
(
2011
)
1
,
pp. 24-43
Persistent link: https://www.econbiz.de/10008826888
Saved in:
5
Do complainants appreciate overcompensation? : a meta-analysis on the effect of simple compensation vs. overcompensation on post-complaint satisfaction
Gelbrich, Katja
;
Roschk, Holger
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
1
,
pp. 31-47
Persistent link: https://www.econbiz.de/10009125079
Saved in:
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