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~person:"Ruan, Wen-Qi"
~subject:"Social Web"
~type_genre:"Article in journal"
~type_genre:"Konferenzschrift"
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Social Web
Consumer behaviour
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Emotion
3
Konsumentenverhalten
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Internet marketing
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Online-Marketing
2
Social web
2
Awakening of interest
1
B&B experiences
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Beziehungsmarketing
1
Brand management
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Brand trust
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Celebrity endorsement
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Celebrity-Werbung
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Confidence
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Customer value
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Customer value cocreation (CVCC)
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Data Mining
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Data mining
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Dienstleistungsqualität
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Emotional heterogeneity
1
Familiarity
1
Gastronomie
1
Hotel industry
1
Hotellerie
1
Impulse buying intention
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Influencing factors
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Internet
1
Internet celebrity restaurant
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Kaufentscheidung
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Kundenwert
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Markenführung
1
Media usage
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Mediennutzung
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Online retailing
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Online reviews
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Online-Handel
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Peer-to-peer accommodation
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Ruan, Wen-Qi
Loureiro, Sandra Maria Correia
5
Berger, Jonah
3
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Chang, Victor
2
Chau, Michael
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Li, Yong-Quan
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Lin, Yan
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Luo, Qiuju
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Ok, Chihyung
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Park, Seunghyun
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Sekar, Srinivasan
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Xiong, Lina
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Yoon, Hye Jin
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Zhang, Shu-Ning
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International journal of hospitality management
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
2
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Owned media or earned media? : the influence of social media types on impulse buying intention in internet celebrity restaurants
Zhou, Yan
;
Li, Yong-Quan
;
Ruan, Wen-Qi
;
Zhang, Shu-Ning
- In:
International journal of hospitality management
111
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014311444
Saved in:
2
Sentiment mining of online reviews of peer-to-peer accommodations : customer emotional heterogeneity and its influencing factors
Li, Rui
;
Li, Yong-Quan
;
Ruan, Wen-Qi
;
Zhang, Shu-Ning
; …
- In:
Tourism management : research, policies, practice
96
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013554999
Saved in:
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