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~person:"Rudolph, Thomas"
~person:"Usman, Osly"
~subject:"Assortment integration"
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Shopping benefits of multichannel assortment integration and the moderating role of retailer type
Emrich, Oliver
;
Paul, Michael
;
Rudolph, Thomas
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 326-342
Persistent link: https://www.econbiz.de/10011309667
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