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~person:"Rus, Monica Ioana"
~person:"Yoshida, Masayuki"
~subject:"KMU"
~subject:"Relationship marketing"
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conceptual model
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Rus, Monica Ioana
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Journal of sport management : the official journal of the North American Society of Sport Management
1
Marketing from information to decision
1
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ECONIS (ZBW)
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Customer engagement in sport : an updated review and research agenda
McDonald, Heath
;
Biscaia, Rui
;
Yoshida, Masayuki
; …
- In:
Journal of sport management : the official journal of …
36
(
2022
)
3
,
pp. 289-304
Persistent link: https://www.econbiz.de/10013255823
Saved in:
2
Perceived value among Cluj-Napoca automobile owners
Rus, Monica Ioana
- In:
Marketing from information to decision
9
(
2016
),
pp. 48-60
consumers' behavior. The purpose of this study is to create and test a
conceptual
model
that includes the relationships between …
Persistent link: https://www.econbiz.de/10011657534
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