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~person:"Schmit, Todd M."
~person:"Zhou, Zhangyue"
~subject:"Konsum"
~type_genre:"Graue Literatur"
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Milch
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Milk
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Advertising effects
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1999-2001
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Schmit, Todd M.
Zhou, Zhangyue
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AEM research bulletin
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ECONIS (ZBW)
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Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.
;
Kaiser, Harry M.
-
2002
Persistent link: https://www.econbiz.de/10001766787
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2
Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese
Schmit, Todd M.
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001583653
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