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~person:"Scott, David Meerman"
~person:"Tucker, Catherine"
~subject:"China"
~type_genre:"Arbeitspapier"
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A new method of measuring online media advertising effectiveness : prospective meta-analysis in marketing
Liberali, Gui
;
Urban, Glen
;
Dellaert, Benedict
;
Tucker, …
-
2016
Persistent link: https://www.econbiz.de/10011643144
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