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~person:"Shelegia, Sandro"
~subject:"Virales Marketing"
~type_genre:"Conference proceedings"
~type_genre:"Working Paper"
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Virales Marketing
Consumer behaviour
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Konsumentenverhalten
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Preismanagement
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Pricing strategy
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Retail price
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Search theory
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Suchtheorie
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Clearinghouse
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Consumer Search
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Double Marginalization
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Information costs
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Informationskosten
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Internet marketing
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Monopol
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Monopoly
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Online-Marketing
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Preisdifferenzierung
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Preisstreuung
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Price Dispersion
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Price discrimination
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Price dispersion
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Product quality
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Produktqualität
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Reputation
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Sales
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Signalling
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Vertical Relations
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Viral marketing
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Werbung
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consumer reviews
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quality signaling
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reputation
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Shelegia, Sandro
Atayev, Atabek
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Martin, Simon
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Lu, Susan Feng
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ECONIS (ZBW)
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Underpromise and overdeliver? : online product reviews and firm pricing
Martin, Simon
;
Shelegia, Sandro
-
2019
Persistent link: https://www.econbiz.de/10012169806
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2
Underpromise and overdeliver? : online product reviews and firm pricing
Martin, Simon
;
Shelegia, Sandro
-
2019
Persistent link: https://www.econbiz.de/10012207536
Saved in:
3
Under-promise and over-deliver? : online product reviews and firm pricing
Shelegia, Sandro
;
Martin, Simon
-
2021
Persistent link: https://www.econbiz.de/10012612999
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