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~person:"Shin, Woochoel"
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Shin, Woochoel
Mousavi, Seyed Hosein
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Keyword search advertising and limited budgets
Shin, Woochoel
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
6
,
pp. 882-896
Persistent link: https://www.econbiz.de/10011410015
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