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~person:"Silberer, Günter"
~person:"Tan, Yong"
~subject:"Relationship marketing"
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E-marketing ; Vol. 1
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MIS quarterly
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ECONIS (ZBW)
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Know your firm : managing social media engagement to improve firm sales performance
Ren, Fei
;
Tan, Yong
;
Wan, Fei
- In:
MIS quarterly
47
(
2023
)
1
,
pp. 227-262
Persistent link: https://www.econbiz.de/10013556961
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2
Mobile Customer Relationship Management (mCRM) : constraints and challenges
Silberer, Günter
;
Schulz, Sebastian
-
2012
Persistent link: https://www.econbiz.de/10009575378
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