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Exploring the landscape of qualitative research in international marketing : two decades of IMR
Andriopoulos, Constantine
;
Slater, Stephanie
- In:
International marketing review
30
(
2013
)
4
,
pp. 384-412
Persistent link: https://www.econbiz.de/10009774273
Saved in:
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Guest editorial: Emerging perspectives in qualitative research in international marketing
Slater, Stephanie
;
Andriopoulos, Constantine
- In:
International marketing review
30
(
2013
)
4
,
pp. 272-274
Persistent link: https://www.econbiz.de/10009774281
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