//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Smit, Edith"
~subject:"Deutschland"
~subject:"Estimation"
~subject:"Werbeplanung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Printwerbung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Estimation
Werbeplanung
Advertising effects
3
Print advertising
3
Printwerbung
3
Werbewirkung
3
Netherlands
2
Niederlande
2
Schätzung
2
Perception
1
Product design
1
Produktgestaltung
1
Visual perception
1
Visuelle Wahrnehmung
1
Wahrnehmung
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Smit, Edith
Kaiser, Ulrich
14
Dewenter, Ralf
7
Chandra, Ambarish
6
Mulken, Margot van
6
Heimeshoff, Ulrich
5
Pelz, Richard
4
Angelucci, Charles
3
Argentesi, Elena
3
Domsch, Michel E.
3
Filistrucchi, Lapo
3
Gelbling, Katharina
3
Heinrich, Jürgen
3
Koch, Rudolf
3
Kranenburg, Hans L. van
3
Nickel, Oliver
3
Schmidt, Holger J.
3
Song, Minjae
3
Wright, Julian
3
Becker, Bettina
2
Cagé, Julia
2
Enschot, Renske van
2
Gieseking, Thomas
2
Gröppel-Klein, Andrea
2
Hoeken, Hans
2
Hoffmann, Stefan
2
Lieberum, Uta B.
2
Neijens, Peter
2
Schwarz, Uta
2
Sonnac, Nathalie
2
Stolle, Sven Ole
2
Szameitat, Thorsten
2
Toorn, Lydia van
2
Ullrich, Sebastian
2
Werner, Brigitte
2
Übelmesser, Silke
2
Baasch, Stefanie
1
Baaske, Edwin
1
Baaske, Gerd
1
Baumgart, Manuela
1
more ...
less ...
Published in...
All
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
International advertising and communication : current insights and empirical findings
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
It's all about catching the reader's attention
Smit, Edith
;
Neijens, Peter
;
Stuurman, Marijntje
- In:
International advertising and communication : current …
,
(pp. 43-68)
.
2006
Persistent link: https://www.econbiz.de/10003378100
Saved in:
2
Success factors in newspaper advertising insight into content, design and placement factors that impact upon effects of newspaper advertisements
Smit, Edith
;
Neijens, Peter
- In:
Advertising and communication : proceedings 4th …
,
(pp. 55-60)
.
2005
Persistent link: https://www.econbiz.de/10003353599
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->