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~person:"Tan, Yong"
~subject:"Electronic Commerce"
~type_genre:"Amtliche Publikation"
~type_genre:"Aufsatz in Zeitschrift"
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Electronic Commerce
Consumer behaviour
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double marginalization
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Tan, Yong
Benbasat, Izak
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Law, Chun Hung Roberts
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Lobel Trong Thuy Tran
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Senecal, Sylvain
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Shang, Jennifer
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Silva, Susana C.
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Walsh, Gianfranco
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Baier, Daniel
4
Bauer, Hans H.
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Breugelmans, Els
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Bui Thanh Khoa
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Chen, Jianqing
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Cheng, T. C. E.
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Forsythe, Sandra
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Hinz, Oliver
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Information systems research : ISR
5
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
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1
Platform refund insurance or being cast out : quantifying the signaling effect of refund options in the online service marketplace
Zheng, Jinyang
;
Wang, Youwei
;
Tan, Yong
- In:
Information systems research : ISR
34
(
2023
)
3
,
pp. 910-934
Persistent link: https://www.econbiz.de/10014383686
Saved in:
2
How is mobile user behavior different? : a hidden Markov model of cross-mobile application usage dynamics
Wu, Shaohui
;
Tan, Yong
;
Chen, Yubo
;
Liang, Yitian
- In:
Information systems research : ISR
33
(
2022
)
3
,
pp. 1002-1022
Persistent link: https://www.econbiz.de/10013373596
Saved in:
3
An empirical analysis of seller advertising strategies in an online marketplace
Sun, Haoyan
;
Fan, Ming
;
Tan, Yong
- In:
Information systems research : ISR
31
(
2020
)
1
,
pp. 37-56
Persistent link: https://www.econbiz.de/10012242419
Saved in:
4
Impact of live chat on purchase in electronic markets : the moderating role of information cues
Tan, Xue
;
Wang, Youwei
;
Tan, Yong
- In:
Information systems research : ISR
30
(
2019
)
4
,
pp. 1248-1271
Persistent link: https://www.econbiz.de/10012153335
Saved in:
5
Online group influence and digital product consumption
Mu, Jifeng
;
Thomas, Ellen
;
Qi, Jiayin
;
Tan, Yong
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
5
,
pp. 921-947
Persistent link: https://www.econbiz.de/10011924793
Saved in:
6
Online cash-back shopping : implications for consumers and e-businesses
Ho, Yi-Chun
;
Ho, Yi-Jen
;
Tan, Yong
- In:
Information systems research : ISR
28
(
2017
)
2
,
pp. 250-264
Persistent link: https://www.econbiz.de/10011716893
Saved in:
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