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~person:"Waidelich, Lukas"
~type_genre:"Konferenzbeitrag"
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Dialogmarketing Perspektiven 2018/2019 : Tagungsband 13. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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Dialogmarketing Perspektiven 2019/2020 : Tagungsband 14. wissenschaftlicher interdisziplinärer Kongress für Dialogmarketing
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ECONIS (ZBW)
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Methoden des kundenzentrierten Innovationsmanagements als Basis der personalisierten Produkt-/Servicegestaltung
Schoblik, Johanna
;
Kölmel, Bernhard
;
Bulander, Rebecca
; …
- In:
Dialogmarketing Perspektiven 2019/2020 : Tagungsband …
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(pp. 1-19)
.
2020
Persistent link: https://www.econbiz.de/10012172244
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Künstliche Intelligenz und potenzielle Anwendungsfelder im Marketing
Richter, Alexander
;
Gačić, Tamara
;
Kölmel, Bernhard
; …
- In:
Dialogmarketing Perspektiven 2018/2019 : Tagungsband …
,
(pp. 31-52)
.
2019
Persistent link: https://www.econbiz.de/10011999945
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