//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Walsh, Gianfranco"
~subject:"Brand image"
~subject:"Deutschland"
~subject:"Kulturelle Identität"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Consumer behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Deutschland
Kulturelle Identität
Consumer behaviour
51
Konsumentenverhalten
51
Germany
13
Beziehungsmarketing
12
Relationship marketing
12
Brand management
7
Markenführung
7
E-commerce
6
Electronic Commerce
6
Customer satisfaction
5
Decision under uncertainty
5
Entscheidung unter Unsicherheit
5
Kundenzufriedenheit
5
Market research
5
Marktforschung
5
Measurement
5
Messung
5
Brand
4
Markenartikel
4
Markenimage
4
Cluster analysis
3
Clusteranalyse
3
Cognition
3
Cultural identity
3
Customer service
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Emotion
3
Information behaviour
3
Informationsverhalten
3
Innovation
3
Kognition
3
Kundenservice
3
Marketing
3
Marketing management
3
Marketingmanagement
3
Meinung
3
more ...
less ...
Online availability
All
Undetermined
7
Type of publication
All
Article
18
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
18
Aufsatz in Zeitschrift
18
Graue Literatur
1
Hochschulschrift
1
Non-commercial literature
1
Thesis
1
Language
All
German
10
English
10
Author
All
Walsh, Gianfranco
Bauer, Hans H.
54
Huber, Frank
53
Wiedmann, Klaus-Peter
37
Phau, Ian
28
Diamantopoulos, Adamantios
26
Gierl, Heribert
26
Loureiro, Sandra Maria Correia
25
Spiller, Achim
25
Swoboda, Bernhard
24
Gerpott, Torsten J.
23
Herrmann, Andreas
21
Laroche, Michel
20
Cleveland, Mark
19
Gröppel-Klein, Andrea
19
Han, Heesup
19
Usman, Osly
19
Bang, Nguyen
18
Japutra, Arnold
18
Roosen, Jutta
18
Guzman, Francisco
17
Melewar, T. C.
17
Sarkar, Abhigyan
17
Sauer, Nicola E.
17
Ekinci, Yuksel
15
Foscht, Thomas
15
Burmann, Christoph
14
Diller, Hermann
14
Herrmann, Roland
14
Sarkar, Juhi Gahlot
14
Wildner, Raimund
14
Diehl, Sandra
13
Eisend, Martin
13
Frondel, Manuel
13
Grunert, Klaus G.
13
Kenning, Peter
13
Madlener, Reinhard
13
Meyer, Frederik
13
Schmitz, Hendrik
13
Sreejesh, S.
13
more ...
less ...
Published in...
All
Journal of business research : JBR
4
Marketing : ZFP ; journal of research and management
4
Jahrbuch der Absatz- und Verbrauchsforschung
3
European retail research
1
Gabler Edition Wissenschaft
1
International journal of markets and business systems
1
International marketing review
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of vacation marketing : an international journal
1
Schriftenreihe Marketing, Management
1
The journal of product & brand management
1
Zeitschrift für Energiewirtschaft : ZfE
1
more ...
less ...
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Relationships among immigrant consumers' cultural orientation, innovativeness and opinion leadership
Walsh, Gianfranco
- In:
International marketing review
39
(
2022
)
1
,
pp. 80-104
Persistent link: https://www.econbiz.de/10013169635
Saved in:
2
Discount venture brands : self-congruity and perceived value-for-money?
Baker, Thomas L.
;
Chari, Simos
;
Daryanto, Ahmad
; …
- In:
Journal of business research : JBR
116
(
2020
),
pp. 412-419
Persistent link: https://www.econbiz.de/10012257635
Saved in:
3
Developing and validating a scale of consumer brand embarrassment tendencies
Walsh, Gianfranco
;
Albrecht, Arne K.
;
Hofacker, Charles F.
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1138-1147
Persistent link: https://www.econbiz.de/10011440242
Saved in:
4
Investigating consumer confusion proneness cross-culturally : empirical evidence from the USA, Germany, and Thailand
Walsh, Gianfranco
;
Lindridge, Andrew
;
Mitchell, …
- In:
International journal of markets and business systems
2
(
2016
)
3
,
pp. 226-242
Persistent link: https://www.econbiz.de/10011715890
Saved in:
5
The direct and moderating influences of individual-level cultural values within web engagement : a multi-country analysis of a public information website
Shiu, Edward
;
Walsh, Gianfranco
;
Hassan, Louis M.
; …
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 534-541
Persistent link: https://www.econbiz.de/10010496189
Saved in:
6
Attitude toward cultural diversity : a test of identity-related antecedents and purchasing consequences
Bartikowski, Boris
;
Walsh, Gianfranco
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 526-533
Persistent link: https://www.econbiz.de/10010496190
Saved in:
7
Consumer fear of online identity theft : scale development and validation
Hille, Patrick
;
Walsh, Gianfranco
;
Cleveland, Mark
- In:
Journal of interactive marketing : a quarterly …
30
(
2015
),
pp. 1-19
Persistent link: https://www.econbiz.de/10011292343
Saved in:
8
Investigating the drivers of consumer intention to buy manufacturer brands
Walsh, Gianfranco
;
Shiu, Edward
;
Hassen, Louise M.
- In:
The journal of product & brand management
21
(
2012
)
5
,
pp. 328-340
Persistent link: https://www.econbiz.de/10009625064
Saved in:
9
Purchasing vacation packages through shop-at-home television programs : an analysis of consumers' consumption motives
Walsh, Gianfranco
;
Gwinner, Kevin P.
- In:
Journal of vacation marketing : an international journal
15
(
2009
)
2
,
pp. 111-128
Persistent link: https://www.econbiz.de/10003830907
Saved in:
10
Measurement of attitude toward private labels: a replication and extension
Kilian, Thomas
;
Walsh, Gianfranco
;
Buxel, Holger
- In:
European retail research
22
(
2008
),
pp. 69-85
Persistent link: https://www.econbiz.de/10003818167
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->