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~person:"Walsh, Gianfranco"
~subject:"Consumer behaviour"
~subject:"Internationales Marketing"
~subject:"Service quality"
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Consumer behaviour
Internationales Marketing
Service quality
Konsumentenverhalten
33
Beziehungsmarketing
27
Relationship marketing
27
Deutschland
18
Germany
18
Marketing
16
Social Web
9
Social web
9
Brand management
8
Corporate reputation
8
Customer satisfaction
8
Customer service
8
Firmenimage
8
Kundenservice
8
Kundenzufriedenheit
8
Markenführung
8
Market research
8
Marktforschung
8
Electronic Commerce
7
Marketing management
7
Marketingmanagement
7
USA
7
United States
7
Viral marketing
7
Virales Marketing
7
Dienstleistungsqualität
6
E-commerce
6
Marketing theory
6
Marketingtheorie
6
Online-Marketing
6
Dienstleistungssektor
5
Internet marketing
5
Service industry
5
Beschwerdemanagement
4
Brand
4
Brand image
4
Cluster analysis
4
Clusteranalyse
4
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14
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1
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Article
35
Book / Working Paper
1
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Article in journal
35
Aufsatz in Zeitschrift
35
Hochschulschrift
1
Thesis
1
Language
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English
23
German
13
Author
All
Walsh, Gianfranco
Han, Heesup
78
Mattila, Anna S.
59
Loureiro, Sandra Maria Correia
49
Swoboda, Bernhard
49
Huber, Frank
48
Wiedmann, Klaus-Peter
48
Bauer, Hans H.
47
Herrmann, Andreas
47
Verhoef, Peter C.
46
Phau, Ian
43
Bruhn, Manfred
42
Czinkota, Michael R.
41
Grewal, Dhruv
41
Homburg, Christian
41
Kumar, V.
40
Bang, Nguyen
39
Hollebeek, Linda D.
39
Gierl, Heribert
38
Kotabe, Masaaki
37
Prentice, Catherine
37
Schramm-Klein, Hanna
37
Usman, Osly
37
Vrontis, Demetris
37
Dwivedi, Yogesh Kumar
36
Ko, Eunju
36
Meffert, Heribert
34
Melewar, T. C.
34
Pelsmacker, Patrick de
34
Rajagopal
34
Sheth, Jagdish N.
34
Bagozzi, Richard P.
32
Diamantopoulos, Adamantios
32
Ronkainen, Ilkka A.
32
Sharma, Piyush
32
Klaus, Philipp
30
Gil Saura, Irene
29
Keegan, Warren J.
29
Laroche, Michel
29
Romaniuk, Jenni
29
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Published in...
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Marketing : ZFP ; journal of research and management
6
Jahrbuch der Absatz- und Verbrauchsforschung
5
Journal of business research : JBR
4
European management journal
2
Journal of service research
2
Journal of service research : JSR
2
Psychology & marketing
2
Academy of Management journal : AMJ
1
British journal of management : BJM
1
Electronic markets : the international journal on networked business
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft
1
Journal of international marketing
1
Journal of marketing management : MM
1
Journal of the Academy of Marketing Science
1
Journal of vacation marketing : an international journal
1
The journal of product & brand management
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Yearbook of marketing and consumer research
1
Zeitschrift für Energiewirtschaft : ZfE
1
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ECONIS (ZBW)
36
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1
Digital presence in service recovery : the interactive effect of customer salutations and employee photographs in email signatures
Walsh, Gianfranco
;
Shiu, Edward
;
Schaarschmidt, Mario
; …
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2361-2383
Persistent link: https://www.econbiz.de/10013465198
Saved in:
2
Cross-national advertising and behavioral intentions : a multilevel analysis
Walsh, Gianfranco
;
Shiu, Edward
;
Hassan, Louise M.
- In:
Journal of international marketing
22
(
2014
)
1
,
pp. 77-97
Persistent link: https://www.econbiz.de/10010348915
Saved in:
3
Customer integration, fairness perceptions, and silent endurance in digital versus human service interactions
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Dose, David
; …
- In:
European management journal
41
(
2023
)
1
,
pp. 34-46
Persistent link: https://www.econbiz.de/10014281789
Saved in:
4
Customer ethnic bias in service encounters
Linzmajer, Marc
;
Brach, Simon
;
Walsh, Gianfranco
; …
- In:
Journal of service research
23
(
2020
)
2
,
pp. 194-210
Persistent link: https://www.econbiz.de/10012216633
Saved in:
5
Customer interaction and innovation in hybrid offerings : investigating moderation and mediation effects for goods and services innovation
Schaarschmidt, Mario
;
Walsh, Gianfranco
;
Evanschitzky, …
- In:
Journal of service research : JSR
21
(
2018
)
1
,
pp. 119-134
Persistent link: https://www.econbiz.de/10011855783
Saved in:
6
The effect of compensation size on recovery satisfaction after group service failures: the role of group versus individual service recovery
Albrecht, Arne Keno
;
Schäfers, Tobias
;
Walsh, Gianfranco
; …
- In:
Journal of service research
22
(
2019
)
1
,
pp. 60-74
Persistent link: https://www.econbiz.de/10012005769
Saved in:
7
Attitude toward cultural diversity : a test of identity-related antecedents and purchasing consequences
Bartikowski, Boris
;
Walsh, Gianfranco
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 526-533
Persistent link: https://www.econbiz.de/10010496190
Saved in:
8
The influence of service employees and other customers on customer unfriendliness : a social norms perspective
Albrecht, Arne Keno
;
Walsh, Gianfranco
;
Brach, Simon
; …
- In:
Journal of the Academy of Marketing Science
45
(
2017
)
6
,
pp. 827-847
Persistent link: https://www.econbiz.de/10011779535
Saved in:
9
Die Identifizierung von eMavens auf Internet-Musik-Sites : Ergebnisse einer empirischen Untersuchung zur Online-Mundwerbung
Walsh, Gianfranco
;
Wiedmann, Klaus-Peter
;
Frenzel, Tobias
; …
- In:
Marketing : ZFP ; journal of research and management
27
(
2005
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10002571412
Saved in:
10
Reiseverkaufsfernsehen als neuer Distributionskanal im Tourismus : Analyse des Zuschauerverhaltens und Marketingimplikationen
Wiedmann, Klaus-Peter
;
Walsh, Gianfranco
;
Adam, David L.
; …
- In:
Marketing : ZFP ; journal of research and management
26
(
2004
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10002043744
Saved in:
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