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~person:"Walsh, Gianfranco"
~subject:"E-Business"
~subject:"E-commerce"
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E-Business
E-commerce
Konsumentenverhalten
52
Consumer behaviour
51
Deutschland
13
Germany
13
Beziehungsmarketing
12
Relationship marketing
12
Brand management
7
Markenführung
7
Electronic Commerce
6
Customer satisfaction
5
Decision under uncertainty
5
Entscheidung unter Unsicherheit
5
Kundenzufriedenheit
5
Market research
5
Marktforschung
5
Measurement
5
Messung
5
Brand
4
Brand image
4
Markenartikel
4
Markenimage
4
Marketing
4
Cluster analysis
3
Clusteranalyse
3
Cognition
3
Cultural identity
3
Customer service
3
Dienstleistungsqualität
3
Dienstleistungssektor
3
Emotion
3
Information behaviour
3
Informationsverhalten
3
Innovation
3
Kognition
3
Kulturelle Identität
3
Kundenservice
3
Marketing management
3
Marketingmanagement
3
Meinung
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5
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5
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5
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1
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German
3
English
3
Author
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Walsh, Gianfranco
Usman, Osly
13
Benbasat, Izak
11
Pavlou, Paul A.
11
Bauer, Hans H.
10
Law, Chun Hung Roberts
9
Rabinovich, Elliot
9
Civelek, Mustafa Emre
8
Schramm-Klein, Hanna
8
Tan, Yong
8
Akram, Umair
7
Duarte, Paulo
7
Fedoseeva, Svetlana
7
Kalia, Prateek
7
Kumar, Anil
7
Lowry, Paul Benjamin
7
Martens, Bertin
7
Mou, Jian
7
Agrawal, David R.
6
Ahuja, Vandana
6
Bandulet, Martin
6
Breugelmans, Els
6
Cebollada, Javier
6
Dwivedi, Yogesh Kumar
6
Ellison, Glenn
6
Ellison, Sara Fisher
6
Frasquet Deltoro, Marta
6
Ghose, Anindya
6
Hjort, Klas
6
Martínez-López, Francisco J.
6
Morasch, Karl
6
Verhagen, Tibert
6
Wagner, Gerhard
6
Benlian, Alexander
5
Broeder, Peter
5
Brüggemann, Philipp
5
Chen, Jianqing
5
Dash, Manoj Kumar
5
Dinerstein, Michael
5
Einav, Liran
5
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Marketing : ZFP ; journal of research and management
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Schriftenreihe Marketing, Management
1
The journal of services marketing
1
Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
1
Source
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ECONIS (ZBW)
6
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1
Consumer fear of online identity theft : scale development and validation
Hille, Patrick
;
Walsh, Gianfranco
;
Cleveland, Mark
- In:
Journal of interactive marketing : a quarterly …
30
(
2015
),
pp. 1-19
Persistent link: https://www.econbiz.de/10011292343
Saved in:
2
A segmentation of adolescent online users and shoppers
Hill, William W.
;
Beatty, Shraron E.
;
Walsh, Gianfranco
- In:
The journal of services marketing
27
(
2013
)
5
,
pp. 347-360
Persistent link: https://www.econbiz.de/10010127942
Saved in:
3
Die Identifizierung von eMavens auf Internet-Musik-Sites : Ergebnisse einer empirischen Untersuchung zur Online-Mundwerbung
Walsh, Gianfranco
;
Wiedmann, Klaus-Peter
;
Frenzel, Tobias
; …
- In:
Marketing : ZFP ; journal of research and management
27
(
2005
)
1
,
pp. 41-54
Persistent link: https://www.econbiz.de/10002571412
Saved in:
4
Consumer e-confusion on the internet
Walsh, Gianfranco
;
Frenze, Tobias
;
Mitchell, Vincent-Wayne
- In:
Thexis : Fachzeitschrift für Marketing ; …
21
(
2004
)
4
,
pp. 17-21
Persistent link: https://www.econbiz.de/10002227344
Saved in:
5
Gestern geklaut, heute gekauft? : eine Untersuchung zum Paradigmenwechsel unter Musikkonsumenten
Wiedmann, Klaus-Peter
;
Frenzel, Tobias
;
Walsh, Gianfranco
; …
-
2003
-
1. Aufl
Persistent link: https://www.econbiz.de/10001785104
Saved in:
6
E-commerce-relevante Verhaltensmuster als Herausforderung für das Marketing : dargestellt am Beispiel der Musikwirtschaft
Walsh, Gianfranco
;
Frenzel, Tobias
;
Wiedmann, Klaus-Peter
- In:
Marketing : ZFP ; journal of research and management
24
(
2002
)
3
,
pp. 207-223
Persistent link: https://www.econbiz.de/10001696520
Saved in:
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