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~person:"Wang, Cheng Lu"
~type_genre:"Collection of articles of several authors"
~type_genre:"Konferenzschrift"
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Consumer behaviour
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Wang, Cheng Lu
Sheth, Jagdish N.
41
Belk, Russell W.
23
Martínez-López, Francisco J.
10
Jacoby, Jacob
9
Wildner, Raimund
8
Bettman, James R.
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Gázquez-Abad, Juan Carlos
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Homburg, Christian
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Hansen, Ursula
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Holbrook, Morris B.
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Reisch, Lucia A.
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Fitchett, James
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Hewer, Paul
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Jarre, Jan
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Piacentini, Maria
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Schuldzinski, Wolfgang
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Sherry, John F.
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Smyczek, Sławomir
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Warde, Alan
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Bauer, Hans H.
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Day, Ralph L.
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Drees, Norbert
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Gouthier, Matthias
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Haugtvedt, Curtis P.
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Herr, Paul M.
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Herrmann, Andreas
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Hippner, Hajo
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Kardes, Frank R.
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Kaufmann, Hans Rüdiger
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Laroche, Michel
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Lee, In
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Mick, David Glen
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Pepels, Werner
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Spiller, Achim
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Thøgersen, John
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Wilde, Klaus D.
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Wind, Yoram
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Aiello, Gaetano
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International marketing review
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Journal of consumer behaviour : an international research review
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The journal of consumer marketing
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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Brand management and consumer experience : an emerging market perspective
Wang, Cheng Lu
(
ed.
);
He, Jiaxun
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011760470
Saved in:
2
Economic development and consumer marketing in contemporary China
Wang, Cheng Lu
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008772853
Saved in:
3
The Chinese little emperors : marketing to Chinese young consumers
Wang, Cheng Lu
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003859892
Saved in:
4
Special issue : The rising Chinese consumer
Wang, Cheng Lu
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003789901
Saved in:
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