//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Weinberg, Peter"
~subject:"Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Verbraucher"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing
Consumer behaviour
23
Konsumentenverhalten
23
Verbraucherverhalten
15
Deutschland
12
Theorie
11
Theory
11
Germany
10
Verbraucher
10
Advertising effects
6
Werbewirkung
6
Lehrbuch
5
France
3
Frankreich
3
Handelsmarketing
3
Markenartikel
3
Retail marketing
3
Beziehungsmarketing
2
Comparison
2
Distribution channel
2
Einzelhandel
2
Estimation
2
International marketing
2
Internationales Marketing
2
Markentreue
2
Marketing management
2
Marketingmanagement
2
Relationship marketing
2
Retail trade
2
Schätzung
2
Verbraucherforschung
2
Vergleich
2
Vertriebsweg
2
Welt
2
World
2
Advertising
1
Aufsatzsammlung
1
Betriebsform
1
Betriebswirtschaftslehre
1
Bibliografie
1
more ...
less ...
Type of publication
All
Article
1
Book / Working Paper
1
Language
All
German
1
English
1
Author
All
Weinberg, Peter
Wiedmann, Klaus-Peter
14
Sheth, Jagdish N.
9
Foxall, Gordon R.
8
Kreutzer, Ralf T.
8
Olson, Jerry C.
8
Parsons, Elizabeth
7
Peter, Jerome Paul
7
Fritz, Wolfgang
6
Land, Karl-Heinz
6
Maclaran, Pauline
6
Rutschmann, Marc
6
Sandıkçı, Özlem
6
Velayudhan, Sanal Kumar
6
Alserhan, Baker Ahmad
5
Bosah, Genevieve
5
Brooksworth, Frederica
5
Bruhn, Manfred
5
Fuchs, Gerhard
5
Gbadamosi, Ayantunji
5
Halfmann, Marion
5
Hansen, Ursula
5
Hennig-Thurau, Thorsten
5
Hennigs, Nadine
5
Huber, Frank
5
Kotler, Philip
5
Kölzer, Brigitte
5
Lim, Weng Marc
5
Mogaji, Emmanuel
5
Schiffman, Leon G.
5
Schüller, Anne M.
5
Zaltman, Gerald
5
Assael, Henry
4
Belk, Russell W.
4
Bronnenberg, Bart J.
4
Dholakia, Nikhilesh
4
East, Robert
4
El-Bassiouny, Noha
4
Eliaz, Kfir
4
Haugtvedt, Curtis P.
4
Helm, Roland
4
more ...
less ...
Published in...
All
Strategic management : new rules for Old Europe
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Relationship marketing in European consumer goods markets: from marketing mix orientation to customer life cycle management
Terlutter, Ralf
;
Weinberg, Peter
- In:
Strategic management : new rules for Old Europe
,
(pp. 123-136)
.
2006
Persistent link: https://www.econbiz.de/10003312641
Saved in:
2
Erlebnismarketing
Weinberg, Peter
-
1992
Persistent link: https://www.econbiz.de/10014006815
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->