//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Wiedmann, Klaus-Peter"
~subject:"Innovation"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer+behaviour"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Innovation
Consumer behaviour
37
Konsumentenverhalten
37
Luxury goods
12
Luxusgüter
12
Brand management
9
Markenführung
9
Brand image
7
Deutschland
7
Germany
7
Markenimage
7
Brand
5
Markenartikel
5
Perception
5
Wahrnehmung
5
Beziehungsmarketing
4
Market research
4
Marketing
4
Marketing management
4
Marketingmanagement
4
Marktforschung
4
Relationship marketing
4
Automotive industry
3
Kfz-Industrie
3
Product design
3
Produktgestaltung
3
Brand extension
2
Consumer goods marketing
2
Customer perceived value
2
Customer value
2
E-commerce
2
Electronic Commerce
2
Emotion
2
Europa
2
Europe
2
Information behaviour
2
Informationsverhalten
2
Konsumgütermarketing
2
Kundenwert
2
Markentransfer
2
more ...
less ...
Online availability
All
Free
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
3
Graue Literatur
1
Non-commercial literature
1
Language
All
English
2
German
1
Author
All
Wiedmann, Klaus-Peter
Heidenreich, Sven
9
Alpert, Frank
5
Chao, Chih-Wei
5
Dwivedi, Yogesh Kumar
5
Fuchs, Christoph
5
Lowe, Ben
5
Hasan, Md. Rajibul
4
Herrmann, Andreas
4
Hippel, Eric von
4
Hwang, Jinsoo
4
Kim, Jinkyung Jenny
4
Lin, Chen-yu
4
Muller, Eitan
4
Reid, Mike
4
Schreier, Martin
4
Spieth, Patrick
4
Brown, Mark
3
Coghlan, Alexandra
3
Dahl, Darren W.
3
Füller, Johann
3
Gurtner, Sebastian
3
Herzenstein, Michal
3
Hoeffler, Steve
3
Huang, Dan
3
Jin, Xin
3
Johnson, Lester W.
3
Kamboj, Shampy
3
Kapoor, Kawaljeet Kaur
3
Kaushik, Arun Kumar
3
Kim, Eojina
3
Kim, Kyung Hoon
3
Kim, Wooyang
3
Kleijnen, Mirella
3
Krämer, Tobias
3
Leckie, Civilai
3
Li, Yi
3
Ogawa, Susumu
3
Rahman, Zillur
3
Rajagopal
3
Ratten, Vanessa
3
more ...
less ...
Published in...
All
Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of marketing communications
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How product information and source credibility affect consumer attitudes and intentions towards innovative food products
Walten, Levke
;
Wiedmann, Klaus-Peter
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 637-653
Persistent link: https://www.econbiz.de/10014414319
Saved in:
2
When more information means less consumer acceptance of innovative food technologies
Walten, Levke
;
Wiedmann, Klaus-Peter
;
Schmidt, Steffen
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
38
(
2021
)
3
,
pp. 14-22
Persistent link: https://www.econbiz.de/10012542242
Saved in:
3
Die Akzeptanz von Smartphones : eine empirische Analyse
Walsh, Gianfranco
;
Wiedmann, Klaus-Peter
;
Kilian, Thomas
; …
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
50
(
2004
)
4
,
pp. 385-410
Persistent link: https://www.econbiz.de/10002565982
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->