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~person:"Wright, Malcolm"
~subject:"Consumer behaviour"
~type_genre:"Lehrbuch"
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Consumer behaviour
Konsumentenverhalten
3
Marketing
3
Verbraucherverhalten
3
Advertising effects
1
Decision
1
Entscheidung
1
Marketing management
1
Marketingmanagement
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Wright, Malcolm
Solomon, Michael R.
16
Askegaard, Søren
8
Bamossy, Gary J.
8
Kroeber-Riel, Werner
8
Schiffman, Leon G.
8
Schneider, Willy
8
Hawkins, Del I.
7
Trommsdorff, Volker
7
Foscht, Thomas
6
Kanuk, Leslie Lazar
6
Swoboda, Bernhard
6
Bänsch, Axel
5
Felser, Georg
5
Gröppel-Klein, Andrea
5
Mooij, Marieke K. de
5
Mothersbaugh, David L.
5
Pepels, Werner
5
Weinberg, Peter
5
Akbar, Payam
4
Best, Roger J.
4
Frank, Robert H.
4
Hoffmann, Stefan
4
Hogg, Margaret K.
4
Hubert, Anita Mirja
4
Kenning, Peter
4
Kuß, Alfred
4
Olson, Jerry C.
4
Peter, Jerome Paul
4
Preilowski, Bruno
4
Zelenak, Mel J.
4
Arnould, Eric J.
3
Blythe, Jim
3
East, Robert
3
Miller, Roger LeRoy
3
Neumann, Peter
3
Sethna, Zubin
3
Tomczak, Torsten
3
Vanhuele, Marc
3
Wisenblit, Joseph
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ECONIS (ZBW)
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1
Consumer behaviour : applications in marketing
East, Robert
;
Singh, Jaywant
;
Wright, Malcolm
; …
-
2017
-
3rd edition
Persistent link: https://www.econbiz.de/10011584767
Saved in:
2
Consumer behaviour : applications in marketing
East, Robert
;
Wright, Malcolm
;
Vanhuele, Marc
-
2013
-
2nd edition
Persistent link: https://www.econbiz.de/10013548195
Saved in:
3
Consumer behaviour : applications in marketing
East, Robert
;
Wright, Malcolm
;
Vanhuele, Marc
-
2008
-
1. publ.
Persistent link: https://www.econbiz.de/10003556543
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