//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Young, Graham"
~subject:"Television advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Fernsehsender"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Television advertising
Fernsehsender
2
Fernsehwerbung
2
Preismanagement
2
Pricing strategy
2
Television industry
2
USA
2
United States
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Young, Graham
Kind, Hans Jarle
5
Sørgard, Lars
5
Nilssen, Tore
4
Dietl, Helmut
3
Lang, Markus
3
Lin, Panlang
3
Peitz, Martin
3
Sonnac, Nathalie
3
Valletti, Tommaso M.
3
Barrowclough, Diana
2
Dänzler, Stefanie
2
Gabszewicz, Jean Jaskold
2
Henkel, Sven
2
Huber, Frank
2
Häckner, Jonas
2
Laussel, Didier
2
Nyberg, Sten
2
Rott, Armin
2
Tegge, Svenja
2
Alessandri, Susan Westcott
1
Bollapragada, Srinivas
1
Brown, Keith
1
Bussieck, Michael
1
Büchel, Bernhard
1
Cavazos, Roberto
1
Einstein, Mara
1
Eisend, Martin
1
Fritsch, Christoph
1
Gil, Ricard
1
Hansen, Bodil O.
1
Heer, Carsten
1
Hubert, Frank
1
Keiding, Hans
1
Knoll, Silke
1
Köcher, Anette
1
London, Ja. R.
1
Mallik, Suman
1
Mühl-Benninghaus, Wolfgang
1
Müller, David
1
more ...
less ...
Published in...
All
The Oxford handbook of pricing management
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Television advertisement pricing in the United States
Phillips, Robert L.
;
Young, Graham
- In:
The Oxford handbook of pricing management
,
(pp. 181-198)
.
2012
Persistent link: https://www.econbiz.de/10009566498
Saved in:
2
Television Advertisement Pricing in the United States
Phillips, Robert
;
Young, Graham
- In:
The Oxford handbook of pricing management
.
2012
Persistent link: https://www.econbiz.de/10012882268
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->