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~person:"Zentes, Joachim"
~subject:"Internationales Marketing"
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Internationales Marketing
Konsumgüterindustrie
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Zentes, Joachim
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Internationalisierung von Vertrieb und Handel
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Internationale Controlled Distribution - Internationalisierung des Vertriebs von Herstellern durch vertikale Kooperationssysteme mit dem Handel
Zentes, Joachim
;
Morschett, Dirk
;
Schramm-Klein, Hanna
- In:
Internationalisierung von Vertrieb und Handel
,
(pp. 281-302)
.
2004
Persistent link: https://www.econbiz.de/10002106419
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