//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Zentes, Joachim"
~subject:"Marketingmanagement"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Werbung"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
International marketing
7
Internationales Marketing
7
Theorie
3
Theory
3
Competitive strategy
2
Deutschland
2
Einzelhandel
2
Europa
2
Europe
2
Germany
2
Handel
2
Lieferantenmanagement
2
Marketing
2
Multinationales Unternehmen
2
Retail trade
2
Supplier relationship management
2
Trade
2
Transnational corporation
2
Wettbewerbsstrategie
2
Consumer goods industry
1
Customer service
1
Dienstleistungsmarketing
1
Direct marketing
1
Direktmarketing
1
Estimation
1
Großhandel
1
International competition
1
Internationaler Wettbewerb
1
Konsumgüterindustrie
1
Kundenservice
1
Marketing management
1
Marketing theory
1
Marketingtheorie
1
Physical distribution
1
Preiswettbewerb
1
Price competition
1
Schätzung
1
Services marketing
1
Transaction costs
1
more ...
less ...
Type of publication
All
Article
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Zentes, Joachim
Bruhn, Manfred
6
Ko, Eunju
6
Kumar, V.
6
Vrontis, Demetris
6
Boso, Nathaniel
5
Douglas, Susan P.
5
Jain, Amit
5
Javalgi, Rajshekhar G.
5
Malik, Garima
5
Meissner, Hans Günther
5
Palmatier, Robert W.
5
Pelsmacker, Patrick de
5
Yan, Ruiliang
5
Agnihotri, Raj
4
Cadogan, John W.
4
Craig, C. S.
4
Esch, Franz-Rudolf
4
Gabrielsson, Peter
4
Gierl, Heribert
4
Gnizy, Itzhak
4
Kaiser, Harry M.
4
Karjaluoto, Heikki
4
Kim, Sang Jin
4
Kitchen, Philip J.
4
Kraus, Sascha
4
Kushwaha, Tarun
4
Leonidou, Leonidas C.
4
Lepkowska-White, Elzbieta
4
Mohammad Falahat
4
Oh, Han-Mo
4
Ozsomer, Aysegul
4
Ozuem, Wilson
4
Ratten, Vanessa
4
Samiee, Saeed
4
Shoham, Aviv
4
Sousa, Carlos M. P.
4
Thrassou, Alkis
4
Asmat Nizam Abdul Talib
3
Cavusgil, S. Tamer
3
Chaffey, Dave
3
more ...
less ...
Published in...
All
Innovatives Marketing : Entscheidungsfelder - Management - Instrumente ; Hermann Diller zum 60. Geburtstag
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Neue Ansätze im internationalen Marketing
Zentes, Joachim
;
Schramm-Klein, Hanna
;
Morschett, Dirk
- In:
Innovatives Marketing : Entscheidungsfelder - …
,
(pp. 543-566)
.
2005
Persistent link: https://www.econbiz.de/10003251363
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->