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~source:"econis"
~subject:"Marketing"
~type_genre:"Konferenzschrift"
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Psychology of advertising
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11.07.1985
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29.01.1997
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Ann Arbor, Mich.
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Selling modernity : advertising in twentieth-century Germany
Swett, Pamela E.
(
ed.
);
Wiesen, S. Jonathan
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003433275
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2
Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in...
Kardes, Frank R.
(
ed.
);
Herr, Paul M.
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002454921
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3
Marketing und Verbraucherbildung : eine Dokumentation zur europäischen Tagung 29. Januar bis 1. Februar 1997 [Berlin]
Berger, Klaus
(
revision
)
-
1997
Persistent link: https://www.econbiz.de/10014267993
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