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~source:"zbw-res"
~subject:"Green consumerism"
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Consumer Adoption of Green Products: Modeling the Enablers
Nath, Vishnu
;
Kumar, Rupesh
;
Agrawal, Rajat
;
Gautam, Aditya
- In:
Global Business Review
14
(
2013
)
3
,
pp. 453-470
enablers that facilitate consumer adoption of green products. Using
Interpretive
Structural
Modelling
a series of initial …
Persistent link: https://www.econbiz.de/10010773820
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