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~subject:"Adverse Selektion"
~subject:"Marketing"
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Adverse Selektion
Marketing
Marketingmanagement
20
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15
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11
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10
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9
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6
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6
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Michael John Baker
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Baker, Michael John
43
Baker, Michael J.
7
Hart, Susan J.
3
Badot, Olivier
1
Hart, Susan
1
Parkinson, Stephen T.
1
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USB Cologne (EcoSocSci)
29
ECONIS (ZBW)
19
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1
Marketing, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
Saved in:
2
The marketing book
Baker, Michael John
(
ed.
);
Hart, Susan
(
ed.
); …
-
2016
-
Seventh edition
Persistent link: https://www.econbiz.de/10011411798
Saved in:
3
The marketing book
Baker, Michael John
(
contributor
); …
-
2016
-
Seventh edition.
Persistent link: https://www.econbiz.de/10013182068
Saved in:
4
The marketing dilemma
Baker, Michael John
- In:
EuroMed journal of business
8
(
2013
)
2
,
pp. 104-116
Persistent link: https://www.econbiz.de/10010198171
Saved in:
5
Marketing: an introductory text
Baker, Michael J.
;
Baker, Michael John
-
2006
-
7. ed.
Persistent link: https://www.econbiz.de/10002468453
Saved in:
6
The marketing book
Baker, Michael John
(
contributor
); …
-
2003
-
5th ed.
Persistent link: https://www.econbiz.de/10001679767
Saved in:
7
Special issue: Marketing in adversity
Baker, Michael John
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003870035
Saved in:
8
The strategic marketing plan audit : a detailed top management review of every aspect of your company's marketing strategy
Baker, Michael John
-
2008
-
2. ed.
Persistent link: https://www.econbiz.de/10004928619
Saved in:
9
The marketing book
Baker, Michael John
(
contributor
)
-
2008
-
6. ed.
Persistent link: https://www.econbiz.de/10004891416
Saved in:
10
The marketing book
Baker, Michael John
(
contributor
)
-
2008
-
6. ed.
Persistent link: https://www.econbiz.de/10009528254
Saved in:
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