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Search: person:"Pütz, Christoph"
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Advertising effects
Commodity price
Commodity derivative
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Pütz, Christoph
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Bohl, Martin T.
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International journal of internet marketing and advertising : IJIMA
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Journal of commodity markets
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ECONIS (ZBW)
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The impact of financialization on the efficiency of commodity futures markets
Bohl, Martin T.
;
Irwin, Scott H.
;
Pütz, Alexander
; …
- In:
Journal of commodity markets
31
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014477783
Saved in:
2
Effects of suspicion on the perception of online referrals : the role of congruity and message sidedness
Pütz, Christoph
- In:
International journal of internet marketing and …
11
(
2017
)
1
,
pp. 44-63
Persistent link: https://www.econbiz.de/10011742795
Saved in:
3
Wirkungen von electronic-Word-of-Mouth-Empfehlungen bei misstrauischen Rezipienten : eine empirische Untersuchung unter Betrachtung der Empfehlungskongruenz sowie der Botschaftsarg...
Pütz, Christoph
-
2009
Persistent link: https://www.econbiz.de/10003900603
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