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~subject:"Advertising effects"
~subject:"Store brand"
~type_genre:"Reference book"
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Deutsches Markenlexikon : [rund 1.500 Marken mit allen wichtigen Informationen zu Herkunft, Geschichte, Daten und Fakten]
Langenscheidt, Florian
(
ed.
);
Bathen, Christian
(
contributor
)
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003438492
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2
Branding- & Werbewirkungs-Almanach : das Taschenlexikon zur Marken- und Werbewirkungsforschung
Jochlik, Daniela
;
Rothmund, Jutta
-
2006
-
2., Aufl.
Persistent link: https://www.econbiz.de/10003400611
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