Rasch, Alexander; Thöne, Miriam; Wenzel, Tobias - 2020
Drip pricing is the business practice of decomposing the price into multiple components which are presented … the implications for regulation. Sellers set two prices: a base price and a drip price. At first, buyers only observe the … that sellers only compete in base prices and set the highest possible drip price. This makes the base price a reliable …