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~subject:"Anthropologie"
~subject:"Consumer behaviour"
~subject:"Ethnography"
~type_genre:"Bibliografie enthalten"
~type_genre:"Book section"
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Search: subject_exact:"Ethnographie"
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Anthropologie
Consumer behaviour
Ethnography
Ethnologie
194
Ethnology
194
Organisationsforschung
19
Organizational research
19
Market research
13
Marktforschung
13
Human Resource Management
12
Personalmanagement
12
Theorie
11
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11
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10
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10
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10
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English
21
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Arnould, Eric J.
2
Bosio, Birgit
1
Cayla, Julien
1
Churm, Ian
1
Cook, Scott
1
Ekström, Karin M.
1
Epp, Amber
1
Foster, Robert John
1
Gordon-Larsen, Penny
1
Hirschman, Elizabeth Caldwell
1
Holt, Robert A.
1
Ito, Yasunobu
1
Kates, Steven M.
1
Linstead, Stephen
1
Maurer, Bill
1
Meglio, Olimpia
1
Moisander, Johanna
1
Moore, Fiona
1
Nelms, Taylor C.
1
Panther-Yates, Donald
1
Peñaloza, Lisa
1
Rainer, Katharina
1
Stickdorn, Marc
1
Thompson, Amanda L.
1
Valtonen, Anu
1
Van Maanen, John
1
Wasson, Christina
1
Wesley, David A.
1
Wilk, Richard R.
1
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Handbook of qualitative research methods in marketing
3
Advancing methodological thought and practice
1
Alternative market research methods : market sensing
1
Consumer tribes in tourism : contemporary perspectives on special-interest tourism
1
Cross-cultural and critical perspectives on brands
1
Enterprise as an instrument of civilization : an anthropological approach to business administration
1
Explorations in consumer culture theory : [selected papers and poetry presented at the Consumer Culture Theory Conference held at the York University in Toronto, Ontario in 2007]
1
Handbook of research methods for marketing management
1
Marketing management : a cultural perspective
1
Social constructionist research methodologies
1
Strategic decisions and sustainability choices : mergers, acquisitions and corporate social responsibility from a global perspective
1
The Oxford handbook of the social science of obesity
1
The corporation : a critical, multi-disciplinary handbook
1
The handbook of business discourse
1
The handbook of marketing research : uses, misuses, and future advances
1
The psychological science of money
1
West meets east : building theoretical bridges
1
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ECONIS (ZBW)
21
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1
Searching the seven seas : investigating Western Australia's Cape Naturaliste surfing tribe as a surf-tourism paradigm
Holt, Robert A.
- In:
Consumer tribes in tourism : contemporary perspectives …
,
(pp. 219-239)
.
2021
Persistent link: https://www.econbiz.de/10012391760
Saved in:
2
Mobile ethnography : a customer experience research method for innovation
Bosio, Birgit
;
Rainer, Katharina
;
Stickdorn, Marc
- In:
Handbook of research methods for marketing management
,
(pp. 242-259)
.
2021
Persistent link: https://www.econbiz.de/10013171807
Saved in:
3
Ethnography as craft : observations on a fortunate career
Van Maanen, John
- In:
Advancing methodological thought and practice
,
(pp. 25-38)
.
2020
Persistent link: https://www.econbiz.de/10012316246
Saved in:
4
Researching stakeholders and CSR in M&As : reflecting on methodological issues
Meglio, Olimpia
- In:
Strategic decisions and sustainability choices : …
,
(pp. 91-106)
.
2019
Persistent link: https://www.econbiz.de/10012004691
Saved in:
5
Consumer ethnography
Churm, Ian
- In:
Alternative market research methods : market sensing
,
(pp. 122-148)
.
2017
Persistent link: https://www.econbiz.de/10011569749
Saved in:
6
The corporation in anthropology
Foster, Robert John
- In:
The corporation : a critical, multi-disciplinary handbook
,
(pp. 111-133)
.
2017
Persistent link: https://www.econbiz.de/10011702383
Saved in:
7
"Ethnography" in Japanese corporate activities : a meta-anthropological observation on the relationship between anthropology and the outside
Ito, Yasunobu
- In:
Enterprise as an instrument of civilization : an …
,
(pp. 55-72)
.
2015
Persistent link: https://www.econbiz.de/10011386477
Saved in:
8
Materiality, symbol, and complexity in the anthropology of money
Nelms, Taylor C.
;
Maurer, Bill
- In:
The psychological science of money
,
(pp. 37-70)
.
2014
Persistent link: https://www.econbiz.de/10011487882
Saved in:
9
Interpretive marketing research : using ethnography in strategic market development
Moisander, Johanna
;
Valtonen, Anu
- In:
Marketing management : a cultural perspective
,
(pp. 246-260)
.
2012
Persistent link: https://www.econbiz.de/10009507068
Saved in:
10
Learning from experience : ethnographic research, international business studies and mainstream anthropology
Moore, Fiona
- In:
West meets east : building theoretical bridges
,
(pp. 173-191)
.
2012
Persistent link: https://www.econbiz.de/10009626353
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