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~subject:"Automotive industry"
~subject:"Produktpiraterie"
~type_genre:"Case study"
~type_genre:"Conference paper"
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Produktpiraterie
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Kybernetik und Transformation : Regelung und Kommunikation in Organisation und Gesellschaft : wissenschaftliche Jahrestagung der Gesellschaft für Wirtschafts- und Sozialkybernetik vom 13. bis 14. Oktober 2015 in Vallendar am Rhein
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Attitude of Indian consumers towards counterfeit luxury brands
Pasricha, Diksha
;
Jain, Kokil
;
Gautam, Shalini
- In:
The IUP journal of management research : IJMR
18
(
2019
)
1
,
pp. 79-101
Persistent link: https://www.econbiz.de/10011989790
Saved in:
2
Not seeing is believing - how established premium automotive manufacturers could have better identified competitive blind spots regarding Tesla’s rise with qualitative system dynam...
Kapmeier, Florian
;
Pölz, Philipp
- In:
Kybernetik und Transformation : Regelung und …
,
(pp. 163-191)
.
2017
Persistent link: https://www.econbiz.de/10011722017
Saved in:
3
Market entry in China : case studies on strategy, marketing, and branding
Prange, Christiane
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011473412
Saved in:
4
Co-Branding als strategische Option der Luxusmarkenführung : eine empirische Untersuchung
Regier, Stefanie
;
Bulut, Cengizhan
-
2012
-
1. Auflage
Persistent link: https://www.econbiz.de/10012878637
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