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~subject:"Börsenkurs"
~subject:"Gewalt"
~subject:"Media usage"
~type_genre:"Book section"
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Börsenkurs
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Advertising and violence : concepts and perspectives
4
Handbuch der Marktforschung
3
Medien im Marketing : Optionen der Unternehmenskommunikation
3
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
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Behavioral finance : where do investors' biases come from?
1
Consumer psychology in a social media world
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Essays on investor behavior and financial markets
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Management and innovation in the media industry
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The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
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The behavioral enterprise
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Daily winners and losers
Ungeheuer, Michael
- In:
Essays on investor behavior and financial markets
,
(pp. 165-217)
.
2017
Persistent link: https://www.econbiz.de/10011719394
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2
Firm disclosure, media, and the capital markets
Kliger, Doron
;
Siev, Smadar
- In:
Behavioral finance : where do investors' biases come from?
,
(pp. 239-257)
.
2016
Persistent link: https://www.econbiz.de/10011568308
Saved in:
3
Online violent media consumption in adolescents : an exploratory study
Patarapongsant, Yupin
;
Woraphiphat, Issariya
- In:
Consumer psychology in a social media world
,
(pp. 254-264)
.
2016
Persistent link: https://www.econbiz.de/10011587908
Saved in:
4
Unintended effects of a domestic violence campaign
Keller, Sarah N.
;
Wilkinson, Timothy J.
;
Otjen, A. J.
- In:
Advertising and violence : concepts and perspectives
,
(pp. 215-234)
.
2015
Persistent link: https://www.econbiz.de/10010498503
Saved in:
5
The role of dominance in the appeal of violent media depictions
Ashworth, Laurence
;
Pyle, Martin
;
Pancer, Ethan
- In:
Advertising and violence : concepts and perspectives
,
(pp. 115-133)
.
2015
Persistent link: https://www.econbiz.de/10010498560
Saved in:
6
The impact of violence against women in advertisements
Capella, Michael L.
;
Hill, Ronald Paul
;
Rapp, Justine M.
; …
- In:
Advertising and violence : concepts and perspectives
,
(pp. 94-112)
.
2015
Persistent link: https://www.econbiz.de/10010498561
Saved in:
7
Understanding media violence and its effects
Cruz, Carlos
;
Bushman, Brad J.
- In:
Advertising and violence : concepts and perspectives
,
(pp. 11-22)
.
2015
Persistent link: https://www.econbiz.de/10010498569
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8
Brand fans : when entertainment + marketing integrate online
Kozinets, Robert V.
-
2010
Persistent link: https://www.econbiz.de/10008759902
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9
Die Relevanz fiktionaler Medienwelten für das Marketing
Gröppel-Klein, Andrea
;
Spilski, Anja
- In:
Medien im Marketing : Optionen der Unternehmenskommunikation
,
(pp. 97-129)
.
2009
Persistent link: https://www.econbiz.de/10003771282
Saved in:
10
Moderne Medienwirkungsforschung : was die Unternehmenskommunikation von der Kommunikationswissenschaft lernen kann
Bonfadelli, Heinz
- In:
Medien im Marketing : Optionen der Unternehmenskommunikation
,
(pp. 5-39)
.
2009
Persistent link: https://www.econbiz.de/10003771287
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