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~subject:"B-to-B-Marketing"
~subject:"Customer acquisition"
~subject:"Marketing"
~type_genre:"Guidebook"
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B-to-B-Marketing
Customer acquisition
Marketing
Kundenwert
11
Customer value
10
Beziehungsmarketing
9
Relationship marketing
9
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3
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2
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Vom Hofe, Renate
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Wagner, Ilse
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ECONIS (ZBW)
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Wer Erfolg hat, ist selber schuld : Kunden gewinnen, Kunden halten, Ziele erreichen ; mit vielen praktischen Beispielen
Wagner, Ilse
-
2009
Persistent link: https://www.econbiz.de/10003788253
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Creating & delivering your value proposition : managing customer experience for profit
Barnes, Cindy
;
Blake, Helen
;
Pinder, David
-
2009
-
1. publ.
Persistent link: https://www.econbiz.de/10003840801
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3
Die 150 besten Checklisten zum Kundenmanagement : Kundenanalyse und -bewertung ; Kundenprofile und Kaufverhalten ; Kundenbindung und Customer-Relationship-Management
Vom Hofe, Renate
-
2008
Persistent link: https://www.econbiz.de/10003597500
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