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~subject:"B-to-B-Marketing"
~subject:"Customer service"
~subject:"Supplier relationship management"
~type_genre:"Sammlung"
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"New perspectives on customer experience in service recovery"
Mandl, Leonhard
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2017
Persistent link: https://www.econbiz.de/10011782523
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Successfully managing the Service Transition
Dobmeier, Mirjam Theres Elisabeth
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2016
Persistent link: https://www.econbiz.de/10011632182
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In search of a new logic for marketing : foundation of contemporary theory
Grönroos, Christian
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2007
Persistent link: https://www.econbiz.de/10003377346
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