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~subject:"B2B-EC"
~subject:"Herkunftsbezeichnung"
~type_genre:"Aufsatz in Zeitschrift"
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B2B-EC
Herkunftsbezeichnung
Consumer behaviour
4
Konsumentenverhalten
4
Bewertung
2
Beziehungsmarketing
2
Designation of origin
2
E-commerce
2
Electronic Commerce
2
Evaluation
2
Peer norms
2
Relationship marketing
2
Taiwan
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2005
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Achievement vanity
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Arbeitsgruppe
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Australia
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Australien
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Betriebliches Informationssystem
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Brand
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Brand image
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Brand loyalty
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Brand management
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Business intelligence system
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China
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Economic crisis
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Economic hardship
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Economic policy
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Economic threat
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Erfolgsfaktor
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Human brand loyalty
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Idol attachment
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Japan
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Jugendliche
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Lieferantenmanagement
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Management information system
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Management-Informationssystem
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Markenartikel
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Markentreue
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Aufsatz in Zeitschrift
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Lin, Chad
2
Huang, Yu-An
1
Huang, Yu-an
1
Phau, Ian
1
Yen, Dorothy A.
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Asia Pacific journal of marketing and logistics
1
European journal of marketing : EJM
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ECONIS (ZBW)
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Animosity within borders : the mediating roles of regional identification and perceived discrimination on regional media preference
Huang, Yu-An
;
Lin, Chad
;
Yen, Dorothy A.
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
5
,
pp. 692-716
Persistent link: https://www.econbiz.de/10011478832
Saved in:
2
Consumer animosity, economic hardship, and normative influence : how do they affect consumers' purchase intention?
Huang, Yu-an
;
Phau, Ian
;
Lin, Chad
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 909-937
Persistent link: https://www.econbiz.de/10008650645
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