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~subject:"Backgewerbe"
~type_genre:"Thesis"
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Backgewerbe
Gattungsmarke
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Einflüsse auf die kurzfristige Absatzwirkung von Preis-Promotions für unmarkierte Produkte
Lange, Jens
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2010
Persistent link: https://www.econbiz.de/10009130871
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