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~subject:"Bank"
~subject:"United Kingdom"
~subject:"Öffentlichkeitsarbeit"
~type_genre:"Fallstudie"
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Corporate reputation
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Strategisches Issues Management : vom erfolgreichen Umgang mit Krisen und Profilierungsthemen ; Konzepte - Implikationen - Best Practices
7
The employer brand : keeping faith with the deal
5
The Oxford handbook of corporate reputation
3
Academy of Management journal : AMJ
2
Public relations case studies : Fallbeispiele aus der Praxis
2
Building corporate identity, image and reputation in the digital era
1
Business and sustainability : concepts, strategies and changes
1
California management review
1
Contributions to management science
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Corporate Reputation Management : wirksame Strategien für den Unternehmenserfolg
1
Corporate brand and corporate reputation
1
Corporate reputation review : an international journal
1
Corporate social irresponsibility : a challenging concept
1
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
EBS-Forschung : Schriftenreihe der European Business School, Schloß Reichartshausen
1
Hamburger Schriften zur Marketingforschung
1
Handbuch Unternehmenskommunikation
1
Harvard business review : HBR
1
Harvard-Business-Manager : das Wissen der Besten
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business strategy
1
Journal of communication management : an international journal
1
Journal of marketing management : MM
1
Journal of nonprofit & public sector marketing
1
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ECONIS (ZBW)
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Reputation : configuring the symmetrical and asymmetrical paths to architecture in a retail setting
Foroudi, Mohammad Mahdi
;
Foroudi, Pantea
;
Jin, Zhongqi
- In:
Building corporate identity, image and reputation in …
,
(pp. 113-139)
.
2022
Persistent link: https://www.econbiz.de/10012609374
Saved in:
2
Unternehmenspolitik, Identität und Kommunikation : Modell - Prozesse - Fallbeispiele
Niederhäuser, Markus
;
Rosenberger, Nicole
-
2017
-
2., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10011570419
Saved in:
3
How organizations move from stigma to legitimacy : the case of Cook's travel agency in Victorian Britain
Hampel, Christian E.
;
Tracey, Paul
- In:
Academy of Management journal : AMJ
60
(
2017
)
6
,
pp. 2175-2207
Persistent link: https://www.econbiz.de/10011793704
Saved in:
4
Managing the consequences of organizational stigmatization : identity work in a social enterprise
Tracey, Paul
;
Phillips, Nelson
- In:
Academy of Management journal : AMJ
59
(
2016
)
3
,
pp. 740-765
Persistent link: https://www.econbiz.de/10011516430
Saved in:
5
Corporate Code : Wege zu einer klaren und unverwechselbaren Unternehmenssprache
Dunkl, Martin
-
2015
Persistent link: https://www.econbiz.de/10010489027
Saved in:
6
La recuperación de la confianza : casos de estudio sobre la gestión de la reputación de las empresas españolas
Villafañe, Justo
(
contributor
)
-
2014
-
1. ed.
Persistent link: https://www.econbiz.de/10011391035
Saved in:
7
Krisen im Sport und ihre Imagewirkung auf die Sponsoren : effektives Krisenmanagement von Sportsponsoren
Lemân, Fritjof
-
2014
-
1. Aufl.
Persistent link: https://www.econbiz.de/10010355893
Saved in:
8
La communication visuelle dans le secteur bancaire européen : l'esthétique de la finance
Bargenda, Angela
-
2014
Persistent link: https://www.econbiz.de/10010346690
Saved in:
9
Rhetorical tools for communicating strategic change : Dana's definitional statement
Rogers, Priscilla S.
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003745020
Saved in:
10
Managing word-of-mouth : a nonprofit case study
Williams, Martin
;
Buttle, Francis A.
- In:
Journal of nonprofit & public sector marketing
25
(
2013
)
3
,
pp. 284-308
Persistent link: https://www.econbiz.de/10010196552
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