//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Bank"
~type_genre:"Handbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Beziehungsmarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Bank
Beziehungsmarketing
104
Relationship marketing
104
Deutschland
69
Germany
69
Theorie
51
Theory
51
Kundenmanagement
38
Marketingmanagement
29
Marketing management
28
Lieferantenmanagement
22
Supplier relationship management
22
Management
20
Marketing
20
Beziehungsmanagement
19
Kundenbindung
17
Kundenorientierung
16
Consumer behaviour
13
Konsumentenverhalten
13
Market research
13
Marktforschung
13
Branche
12
Economic sector
12
Unternehmen
12
Mobile Marketing
11
Mobile marketing
11
Customer service
9
Kundenservice
9
Electronic Commerce
8
Erfolgsfaktor
8
Kundenwert
8
Marketing-Mix
8
Success factor
8
Customer value
7
E-commerce
7
Shareholder Value
7
Shareholder value
7
Brand management
6
Computer-assisted marketing
6
Customer retention
6
IT-gestütztes Marketing
6
more ...
less ...
Type of publication
All
Book / Working Paper
2
Type of publication (narrower categories)
All
Handbook
Article in journal
472
Aufsatz in Zeitschrift
472
Aufsatz im Buch
70
Book section
70
Hochschulschrift
57
Thesis
48
Graue Literatur
23
Non-commercial literature
23
Collection of articles of several authors
22
Sammelwerk
22
Arbeitspapier
18
Working Paper
18
Aufsatzsammlung
15
Bibliografie enthalten
10
Bibliography included
10
Case study
8
Fallstudie
8
Conference paper
6
Konferenzbeitrag
6
Konferenzschrift
4
Conference proceedings
2
Guidebook
2
Handbuch
2
Ratgeber
2
Bericht
1
Collection of articles written by one author
1
Elektronischer Datenträger
1
Lehrbuch
1
Sammlung
1
Textbook
1
more ...
less ...
Language
All
German
2
Author
All
Bergmans, Bernhard
1
Moormann, Jürgen
1
Roßbach, Peter
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Banken-Handbuch Firmenkundenmarketing : erfolgreiche Vermarktungs- und Vertriebskonzepte für Kreditinstitute
Bergmans, Bernhard
-
2007
Persistent link: https://www.econbiz.de/10003408640
Saved in:
2
Customer Relationship Management in Banken
Moormann, Jürgen
(
ed.
);
Roßbach, Peter
(
contributor
)
-
2001
-
1. Aufl
Persistent link: https://www.econbiz.de/10001565446
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->